Even though we are living in a digital world, we are still convenient with the newspapers that wake us up every morning. The books we read, notes we take, price tags on merchandise, the wrappers & packings and so many other things we come across on a daily basis carry prints. The printing industry is still with us maintaining its stance as a powerful and necessary media, in spite of the digital and online invasion.
The only thing which is not changed during all these years in the printing industry is the challenge. Challenges are in different forms, like managing the cost, indefinite delivery time, shorter turn around, sample orders, exact quotation and cost estimations, fluctuating cost of raw materials and low price competition.
Providing fast, powerful and accurate cost estimation has always been the fundamental requirement of printing industry. When compared to other industries, competition in this industry is very intense which means business process must be more efficient in order to increase profitability.